Empowering excellence
SeventyTwo Sports Group leads the way in talent representation and management within the sports industry, empowering athletes both on and off the competitive stage.
Motorsports
We represent top talents in motor sports, offering comprehensive career management, including contract negotiations, marketing strategies, and sponsorship deals.
Tennis
We manage the careers of elite tennis players, supporting them through every stage of their professional development, from training to maximizing their potential on the global circuit.
Football
We provide full-scale management for football professionals, from contract negotiations to brand development.
Padel
We guide padel players in building successful careers, focusing on training, sponsorships, and market presence.
International Reach
SeventyTwo Sports Group operates in the most influential sports markets worldwide, connecting our clients with opportunities across the Americas, Europe, Asia and Australia. Our global network and local expertise enable us to provide tailored services that meet the unique needs of each athlete.
SOME OF THE BRANDS WE’VE WORKED WITH


























Case studies
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Ukrainian software development company MacPaw partnered with Elina Svitolina to showcase the companies range app-based products. This collaboration is not just
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Waterdrop, the innovative hydration brand, has partnered with SeventyTwo Sports’ star tennis player Andrey Rublev to highlight the importance of staying refreshed
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Global energy drink brand Red Bull has teamed up with rising tennis star Joel Schwaerzler in a collaboration that highlights the synergy