Property Partnerships


At SeventyTwo Sports, we partner with leading sports properties to create impactful connections that resonate with fans, sponsors, and communities. Through strategic insight and tailored solutions, we elevate each property’s potential, ensuring every initiative drives measurable and lasting impact.

Strategic Advisory

Our strategies are crafted to amplify the reach and value of sports properties by identifying high-impact opportunities for engagement. Guided by data and audience insights, we create approaches that foster genuine connections.


  • Commercial Strategy & Planning
  • Sponsorship Valuation and Targeting
  • Media Rights Strategy & Negotiation
  • Brand Positioning
  • Social Media and Digital Strategy

Creative Storytelling

We believe relevance grows when properties engage audiences authentically. Our creative team shapes each property’s vision into compelling narratives that connect deeply with fans.

  • Brand Identity and Design
  • Integrated Campaigns
  • Social and Digital Content Creation
  • Community Management

Live Engagement

We bring property partnerships to life, crafting unforgettable fan experiences that build loyalty and drive engagement. Every activation is thoughtfully designed to leave a lasting impact.

  • Immersive Fan Experiences
  • Strategic Activations
  • VIP and Hospitality Programs

Insight & Measurement

To support informed decision-making, we offer comprehensive analysis to track and optimize performance, providing the insights needed for long-term growth.

  • ROI Analysis
  • Brand Exposure Tracking
  • Performance Dashboards
  • Partnership Impact Analysis